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Weekly intelligence on AI developments for marketers

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The Frontier Is Moving. Your Stack Isn’t.

OpenAI missed its own user and revenue targets this week. The story matters, but not for the reason most coverage is pointing to. It'

Ari Morimoto Apr 28, 2026 8 min read min read
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Opinion

Right-Sizing AI: Bigger Isn't Smarter. It's Just More Costly.

.4 watt-hours. That’s what a single GPT-4o query costs in electricity, according to a benchmarking study published on arXiv

Ari Morimoto Apr 13 5 min read min

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